Chinu Kala Success Story

Chinu Kala Success Story: At the age of 15, Chinu Kala left her home with only ₹300 in hand. This decision was prompted by conflicts with her father and stepmother. During this period, her mother was working in Saudi Arabia, and Chinu had no way of reaching out to her.

She continued to create her own path in spite of that. She currently runs Rubans Accessories, an artificial jewelry company with ₹200 crore in lifetime sales, which is situated in Bengaluru.

Chinu Kala faced challenges in her early life. At the age of 15, she left her home due to various family issues. These difficulties led her to leave her home at a young age, and she found herself facing the challenges of life on the streets.

Chinu initially worked as a salesgirl

During that challenging period, Chinu had no place to call home, and she only had 300 rupees in her pocket. She had to find accommodation and ended up staying in a rented room, which cost her Rs. 20 per day. This initial phase of her life was marked by financial difficulties and uncertainties.

Chinu faced numerous challenges in her job. There were instances when she visited people’s homes to sell items, and they didn’t even open their doors. Despite these difficulties, she persevered and continued with her work. Eventually, her dedication paid off, and after some time, she was promoted to the position of Supervisor in the same job.

Initial appearance of Ruban Accessories

After working in various jobs and achieving financial stability, Chinu decided to marry her friend Amit Kala in 2004. Following their marriage, the couple moved to Bengaluru. Chinu’s fortunes took a positive turn after getting married. In 2006, she participated in a modeling competition and secured a position in the top 10.

Inspired by a modeling competition, Chinu conceived the idea of starting a jewelry business. In 2014, she turned this idea into reality by launching Ruban Accessories, specializing in western and contemporary jewelry sets. Within a few years of starting the business, Chinu successfully opened the first store of Ruban Accessories.

Built a company worth crores.

After launching Ruban Accessories, Chinu opened her first brick-and-mortar store after a few years, marking the beginning of the company’s growth trajectory. Over time, the company continued to expand, and today, all their products are available on online platforms such as Amazon, Flipkart, and Myntra. The company has witnessed significant sales through these online portals, reaching a large number of customers.

As of now, the valuation of Ruban Accessories Company exceeds Rs. 100 crores, and the company is currently generating revenues in the crores every month.